Saturday 17 July 2010

Residential is nearing

Five more days and I will be in attending the residential school for B713 in Dublin. It shall start on Friday after lunch and finish Monday mid-day. Some of the guys who went to the one in Brussels just returned a few days ago. I heard it was good. Hopefully Dublin will be as good.

Looking at the schedule for the four days, it looks very hectic. After registration on Friday, it's pretty much non-stop activities, workshops, presentations, discussions until the very last day. And days start at 9 AM and finish 9 PM or later.

It took my quite some time to understand how the groups are structured. Only after reading a number of times that it clicked. Each student will be assigned to a group of 8 persons, representing the management members of the Gelati ice cream company. Within the group, there will be four pairs - each pair will take up the role of a functional department within the company. Each pair will need to work on tasks assigned to the department. At certain points of time, the pairs are required to present their deliverables to other departments (i.e. to the 8-persons management group). On the final day, the management group will be required to present to 2 other 8-persons management group. Sounds confusing .. indeed very confusing.

The case study: Gelati Ice Cream Company

The business was set up in England by two Italian brothers Remo and Mario Lucca in the 1930s. By 1939, the managed to have had opened 6 ice cream parlours cum cafe in a town called Branwick and the surrounding areas. The ice cream was special that it was made on site and thus fresh and had the special touch of "home made". The family recipe was also special and became the talk of the towns and very popular. The company until today is called Gelati.


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